Rain Catcher Program
Visual Branding, Print Design
The Rain Catcher Program in Austin, TX, aims to expand the use of cisterns and rain gardens for stormwater management and water conservation. By leveraging existing Green Stormwater Infrastructure resources, the program improves stream hydrology and aquatic life. To enhance its effectiveness, we created a distinct brand identity that aligns with the Watershed Protection Department, featuring coordinated colors and themes of rainwater collection and environmental stewardship. This concept was applied across educational materials, giveaways, mail-outs, and reports. Additionally, we collaborated with the Austin Public Library to design a striking cistern wrap and signage at the Twin Oaks Branch, explaining their advanced rainwater system.