Peace Petals, founded by Krystal Barrett, is a small business located in my hometown of Orlando, Florida. Krystal and I initially connected through mutual friends, only to become further acquainted through our love of nature, pressed flowers, and art. She came to me with the goal of wanting to create a new logo and brand identity for her pressed flower art and handmade goods business. We selected a color palette that reflects the peacefulness found in nature, as well as a few of the commonly-known flowers she frequently incorporates in her artwork.